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ZIP Code

37243 — Nashville, TN

Real Estate Market Targeting Score

Real Estate Score
74/ 100 · Medium
Score drivers
+6 owner-occupied 59% (x0.8)+6 6,979 households+7 median income $84K (x1.2)+4 population 18,500 (x1.2)+1 6 businesses/1K households (x1.2)

ZIP 37243 has moderate owner occupancy (59%) with a median household income of $84K — earning a medium Real Estate targeting score of 74/100.

Census Demographics — ZIP 37243

Demographic SignalValue
CityNashville
StateTN
Total Population18,500
Total Households6,979
Median Household Income$84K
Owner-Occupied Households4,118
Owner Occupancy Rate59%
Source: 2024

Comparable ZIPs in Nashville

37174Spring Hill94/High53,90074%$105K
37090Lebanon94/High19,77474%$84K
37188White House94/High18,24178%$91K
37087Lebanon93/High56,65572%$82K
37075Hendersonville93/High73,52274%$102K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 37243 scores across all verticals: ZIP 37243 industry comparison →

Frequently Asked Questions

Why does ZIP 37243 score 74/100 for Real Estate?▾

The score of 74/100 is driven by: +6 owner-occupied 59% (x0.8); +6 6,979 households; +7 median income $84K (x1.2). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?▾

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 37243 to my Real Estate service area?▾

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 37243. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?▾

Scores are refreshed monthly from 2024 data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Nashville

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.