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Multi-brand territory management

Territory intelligence for home services

Score, map, manage, and share every ZIP a brand serves — whether you run the trucks, the ad budget, or the franchise map.

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Powered by U.S. Census ACS dataEncrypted in transit & at restLive in under 2 minutesRead-only external sharing
33,642
ZIP codes scored for home-services demand
< 3 min
to spot a wasted ad campaign
14 days
of free trial before you decide
50 + DC
states with full ZIP boundary coverage
A typical use case

$1,600/month in wasted ad spend — identified in under 3 minutes

The problem

Running roofing ad campaigns targeting a ZIP with strong traffic volume. Monthly spend: ~$2,400. Leads: near zero.

The insight

Pulled the ZIP in AreaOps. Census data loaded immediately: 89% renter-occupied, 3% homeownership rate. University neighborhood.

The outcome

Cut the ZIP from the campaign that afternoon. Monthly ad spend recovered: $1,600+. Budget redirected to high-homeownership ZIPs the next day.

Typical use case based on common patterns. Individual results will vary.

The toolkit

Every tool your ops team needs to manage territory

One tool to replace the spreadsheets, the manual ZIP lists, the screenshot maps, and the "which brand covers that ZIP?" questions.

Know exactly which ZIPs each brand covers

Visualize every brand's territory on one interactive map. Toggle layers, spot coverage gaps between brands, and answer coverage questions from the map instead of from memory.

Find the ZIPs draining your ad budget

Census homeownership and income data scores every ZIP in your footprint. University neighborhoods, renter-heavy corridors, and other low-conversion pockets stand out in time to cut them from the plan.

Import territory lists in seconds

Upload a CSV or XLSX, paste ZIP codes directly, or build a list from scratch using demographic filters. Apply it to any brand in one click, without manual data entry or reformatting.

Keep ops and field teams on the same page

Role-based access with a full audit trail. Reviewers approve or reject pending ZIPs; admins control exactly which brands each user can see and edit.

Layer your territory: Service Area, Marketing, and Priority ZIPs

Tag every ZIP with up to three overlapping labels. The map updates live, so ops and marketing plan campaigns from the same view of the territory.

Share your territory map without giving anyone an account

Generate a secure, time-limited link in one click. Clients, GMs, and franchise partners open it in a browser and explore the full interactive map.

See it in action

How teams run territory in AreaOps

Real screenshots of the live product over a demo dataset: the territory map, ZIP intelligence, and the shared view partners see. This is what running multiple brands across hundreds of ZIPs looks like.

areaops.app/map
AreaOps map editor showing eight brands' ZIP territories across the southern US on a Census TIGER basemap

Every brand on one live map: layers, ZIP polygons, and the coverage gaps between them.

Built for teams still running territories from spreadsheets

You already know the problem

If any of these sound familiar, AreaOps was built for your team.

A ten-tab spreadsheet tracks which ZIPs each brand covers, and it's already three months out of date
One map. Every brand. Always live.
No idea if a target ZIP is mostly renters or homeowners until after you've already spent on it
A Census demographic score on every ZIP before you commit budget
Emailing territory maps as screenshots because there's no shareable live view
One secure link opens the live interactive map, no account needed.
For every home-services vertical

Three numbers that predict home-services conversion

Homeownership rate, median household income, and housing age are the Census signals ops teams use to qualify a territory. AreaOps loads all three for every ZIP in your footprint, whatever you or your clients sell to homeowners.

Share externally

Share your territory — no login required

Generate a secure link to your service area map in one click. Send it to a GM, a franchise partner, or the client whose campaign you run. They see exactly what you share, and nothing more.

  • Time-limited links expire after 30 days
  • Scope to a single brand or share all brands at once
  • Read-only: recipients can explore but can't change anything
Get started free

Agency running LSA or direct mail for local-service clients? See how agencies use AreaOps

A read-only AreaOps share link open in a browser, zoomed to the Atlanta metro: Peach State Roofing's ZIP territory shaded over a Census TIGER basemap, with a View only badge and an expiry date
areaops.app/shared/aB3kX9mNpQ…

No account needed to view

Why territory teams choose AreaOps

Decisions backed by data, not memory

Every ZIP is scored on ACS Census demographics: who owns their home, what they earn, and how old the housing stock is.

Coverage questions answered from the map

Every brand's territory lives on one live map, so nobody has to chase down whoever last updated the spreadsheet.

One source of truth for your entire territory

Service areas, marketing zones, and priority ZIPs live in one place instead of scattered across files that drift apart.

Know your territory before you spend on it

Add your first brand in under 2 minutes.

14-day free trialCancel anytimeUnlimited ZIPs and brands

Research: We scored every US ZIP code 0–100 for home-services demand → See which metros and ZIP codes rank highest for roofing, HVAC, and landscaping using 2022 Census ACS data.