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ZIP Code

37234 — Nashville, TN

Real Estate Market Targeting Score

Real Estate Score
77/ 100 · High
Score drivers
+8 owner_pct >= 50% (x0.8)+5 owner-occ households >= 2000+12 income $60K-$150K (x1.2)+2 population >= 5K (x1.2)

ZIP 37234 has moderate owner occupancy (57%) with a median household income of $80K — earning a high Real Estate targeting score of 77/100.

Census Demographics — ZIP 37234

Demographic SignalValue
CityNashville
StateTN
Total Population17,400
Total Households6,651
Median Household Income$80K
Owner-Occupied Households3,791
Owner Occupancy Rate57%
Source: 2024

Comparable ZIPs in Nashville

37067Franklin100/High25,00082%$142K
37934Knoxville100/High27,67586%$126K
37932Knoxville100/High21,11772%$104K
37922Knoxville100/High39,37384%$123K
37075Hendersonville100/High72,10274%$94K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 37234 scores across all verticals: ZIP 37234 industry comparison →

Frequently Asked Questions

Why does ZIP 37234 score 77/100 for Real Estate?

The score of 77/100 is driven by: +8 owner_pct >= 50% (x0.8); +5 owner-occ households >= 2000; +12 income $60K-$150K (x1.2). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 37234 to my Real Estate service area?

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 37234. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?

Scores are refreshed monthly from 2024 data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Nashville

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.