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ZIP Code

37137 — Nunnelly, TN

Real Estate Market Targeting Score

Real Estate Score
60/ 100 · Medium
Score drivers
+7 owner-occupied 89% (x0.8)-2 1,010 households+6 median income $56K (x1.2)-2 population 2,090 (x1.2)+3 21 businesses/1K households (x1.2)

ZIP 37137 is a strongly owner-occupied area (89% owner occupancy) with a median household income of $56K and a median home value of $154K — earning a medium Real Estate targeting score of 60/100. The high single-family detached share (72%) is a strong demand driver.

Census Demographics — ZIP 37137

Demographic SignalValue
CityNunnelly
StateTN
Total Population2,090
Total Households1,010
Median Household Income$56K
Owner-Occupied Households895
Owner Occupancy Rate89%
Median Home Value$154K
Single-Family Detached Share72%
Median Resident Age59 years
Median Year Built(ACS B25035)1987
Built Before 1980(older stock)56%
Built 1980–199941%
Built 2000 or Later(newer stock)2%
Source: 2024 ACS 5-Year

Comparable ZIPs in Nashville

37174Spring Hill94/High53,90074%$105K
37090Lebanon94/High19,77474%$84K
37188White House94/High18,24178%$91K
37087Lebanon93/High56,65572%$82K
37075Hendersonville93/High73,52274%$102K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 37137 scores across all verticals: ZIP 37137 industry comparison →

Frequently Asked Questions

Why does ZIP 37137 score 60/100 for Real Estate?▾

The score of 60/100 is driven by: +7 owner-occupied 89% (x0.8); -2 1,010 households; +6 median income $56K (x1.2). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?▾

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 37137 to my Real Estate service area?▾

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 37137. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?▾

Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Nashville

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.