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ZIP Code

54013 — Glenwood City, WI

Real Estate Market Targeting Score

Real Estate Score
77/ 100 · High
Score drivers
+8 owner-occupied 81% (x0.8)-1 1,492 households+8 median income $88K (x1.2)+5 median home value $308K (x1.3)+5 40 businesses/1K households (x1.2)

ZIP 54013 is a strongly owner-occupied area (81% owner occupancy) with a median household income of $88K and a median home value of $308K — earning a high Real Estate targeting score of 77/100. The high single-family detached share (82%) is a strong demand driver.

Census Demographics — ZIP 54013

Demographic SignalValue
CityGlenwood City
StateWI
Total Population3,443
Total Households1,492
Median Household Income$88K
Owner-Occupied Households1,209
Owner Occupancy Rate81%
Median Home Value$308K
Single-Family Detached Share82%
Median Resident Age47 years
Median Year Built(ACS B25035)1973
Built Before 1980(older stock)65%
Built 1980–199932%
Built 2000 or Later(newer stock)3%
Source: 2024 ACS 5-Year

Comparable ZIPs in Minneapolis

55374Rogers97/High16,66188%$145K
55038Hugo95/High25,06191%$131K
55449Minneapolis95/High34,44388%$132K
55330Elk River95/High45,72184%$116K
55016Cottage Grove95/High40,69588%$121K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 54013 scores across all verticals: ZIP 54013 industry comparison →

Frequently Asked Questions

Why does ZIP 54013 score 77/100 for Real Estate?▾

The score of 77/100 is driven by: +8 owner-occupied 81% (x0.8); -1 1,492 households; +8 median income $88K (x1.2). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?▾

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 54013 to my Real Estate service area?▾

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 54013. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?▾

Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Minneapolis

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.