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ZIP Code

27408 — Greensboro, NC

Real Estate Market Targeting Score

Real Estate Score
92/ 100 · High
Score drivers
+8 owner_pct >= 50% (x0.8)+10 owner-occ households >= 5000+12 income $60K-$150K (x1.2)+2 population >= 5K (x1.2)+10 businesses/1K households >= 50 (x1.2)

ZIP 27408 has moderate owner occupancy (68%) with a median household income of $81K — earning a high Real Estate targeting score of 92/100.

Census Demographics — ZIP 27408

Demographic SignalValue
CityGreensboro
StateNC
Total Population16,399
Total Households7,568
Median Household Income$81K
Owner-Occupied Households5,137
Owner Occupancy Rate68%
Median Year Built(ACS B25035)1961
Built Before 1980(older stock)88%
Built 1980–19999%
Built 2000 or Later(newer stock)3%
Source: 2022 ACS 5-Year

Comparable ZIPs in Charlotte

28025Concord100/High57,38472%$71K
28270Charlotte100/High34,16975%$121K
27614Raleigh100/High33,60971%$126K
28226Charlotte100/High38,47570%$116K
27615Raleigh100/High46,18272%$103K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 27408 scores across all verticals: ZIP 27408 industry comparison →

Frequently Asked Questions

Why does ZIP 27408 score 92/100 for Real Estate?

The score of 92/100 is driven by: +8 owner_pct >= 50% (x0.8); +10 owner-occ households >= 5000; +12 income $60K-$150K (x1.2). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 27408 to my Real Estate service area?

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 27408. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?

Scores are refreshed monthly from 2022 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Charlotte

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.