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ZIP Code

93730 — Fresno, CA

Real Estate Market Targeting Score

Real Estate Score
86/ 100 · High
Score drivers
+12 owner_pct >= 70% (x0.8)+5 owner-occ households >= 2000+12 income $60K-$150K (x1.2)+2 population >= 5K (x1.2)+5 businesses/1K households >= 20 (x1.2)

ZIP 93730 is a strongly owner-occupied area (78% owner occupancy) with a median household income of $140K — earning a high Real Estate targeting score of 86/100.

Census Demographics — ZIP 93730

Demographic SignalValue
CityFresno
StateCA
Total Population12,461
Total Households4,637
Median Household Income$140K
Owner-Occupied Households3,602
Owner Occupancy Rate78%
Median Year Built(ACS B25035)2001
Built Before 1980(older stock)18%
Built 1980–199961%
Built 2000 or Later(newer stock)20%
Source: 2022 ACS 5-Year

Comparable ZIPs in Sacramento

95624Elk Grove100/High67,91578%$115K
95350Modesto96/High55,36853%$66K
95610Citrus Heights96/High46,21952%$75K
95678Roseville96/High45,21056%$96K
95834Sacramento96/High34,89252%$94K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 93730 scores across all verticals: ZIP 93730 industry comparison →

Frequently Asked Questions

Why does ZIP 93730 score 86/100 for Real Estate?

The score of 86/100 is driven by: +12 owner_pct >= 70% (x0.8); +5 owner-occ households >= 2000; +12 income $60K-$150K (x1.2). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 93730 to my Real Estate service area?

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 93730. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?

Scores are refreshed monthly from 2022 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Sacramento

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.