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ZIP Code

80440 — Fairplay, CO

Real Estate Market Targeting Score

Real Estate Score
77/ 100 · High
Score drivers
+6 owner-occupied 75% (x0.8)+8 median income $116K (x1.2)+6 median home value $469K (x1.3)+6 83 businesses/1K households (x1.2)-1 moved in past 5yr 8% (x1.2)

ZIP 80440 is a strongly owner-occupied area (75% owner occupancy) with a median household income of $116K and a median home value of $469K — earning a high Real Estate targeting score of 77/100. The high single-family detached share (85%) is a strong demand driver.

Census Demographics — ZIP 80440

Demographic SignalValue
CityFairplay
StateCO
Total Population3,502
Total Households1,627
Median Household Income$116K
Owner-Occupied Households1,226
Owner Occupancy Rate75%
Median Home Value$469K
Single-Family Detached Share85%
Median Resident Age38 years
Median Year Built(ACS B25035)1993
Built Before 1980(older stock)44%
Built 1980–199952%
Built 2000 or Later(newer stock)5%
Source: 2024 ACS 5-Year

Comparable ZIPs in Denver

80109Castle Rock99/High28,40081%$155K
80104Castle Rock98/High38,47979%$134K
80007Arvada98/High19,07896%$176K
80108Castle Rock98/High36,73083%$181K
80022Commerce City97/High61,45276%$104K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 80440 scores across all verticals: ZIP 80440 industry comparison →

Frequently Asked Questions

Why does ZIP 80440 score 77/100 for Real Estate?▾

The score of 77/100 is driven by: +6 owner-occupied 75% (x0.8); +8 median income $116K (x1.2); +6 median home value $469K (x1.3). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?▾

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 80440 to my Real Estate service area?▾

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 80440. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?▾

Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Denver

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.