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ZIP Code

75402 — Greenville, TX

Real Estate Market Targeting Score

Real Estate Score
91/ 100 · High
Score drivers
+7 owner-occupied 67% (x0.8)+6 7,747 households+7 median income $78K (x1.2)+5 median home value $273K (x1.3)+4 population 20,098 (x1.2)

ZIP 75402 has moderate owner occupancy (67%) with a median household income of $78K and a median home value of $273K — earning a high Real Estate targeting score of 91/100. The high single-family detached share (75%) is a strong demand driver.

Census Demographics — ZIP 75402

Demographic SignalValue
CityGreenville
StateTX
Total Population20,098
Total Households7,747
Median Household Income$78K
Owner-Occupied Households5,185
Owner Occupancy Rate67%
Median Home Value$273K
Single-Family Detached Share75%
Median Resident Age37 years
Median Year Built(ACS B25035)1987
Built Before 1980(older stock)57%
Built 1980–199929%
Built 2000 or Later(newer stock)14%
Source: 2024 ACS 5-Year

Comparable ZIPs in Dallas

76226Argyle98/High43,58794%$181K
75087Rockwall96/High44,32681%$129K
76052Haslet96/High34,24984%$144K
75078Prosper96/High53,01190%$197K
76034Colleyville95/High26,10397%$218K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 75402 scores across all verticals: ZIP 75402 industry comparison →

Frequently Asked Questions

Why does ZIP 75402 score 91/100 for Real Estate?▾

The score of 91/100 is driven by: +7 owner-occupied 67% (x0.8); +6 7,747 households; +7 median income $78K (x1.2). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?▾

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 75402 to my Real Estate service area?▾

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 75402. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?▾

Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Dallas

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.