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ZIP Code

75237 — Dallas, TX

Real Estate Market Targeting Score

Real Estate Score
62/ 100 · Medium
Score drivers
-7 owner-occupied 11% (x0.8)+6 7,892 households+5 median home value $248K (x1.3)+4 population 18,260 (x1.2)+6 60 businesses/1K households (x1.2)

ZIP 75237 is predominantly rental (11% owner occupancy) with a median household income of $44K and a median home value of $248K — earning a medium Real Estate targeting score of 62/100.

Census Demographics — ZIP 75237

Demographic SignalValue
CityDallas
StateTX
Total Population18,260
Total Households7,892
Median Household Income$44K
Owner-Occupied Households895
Owner Occupancy Rate11%
Median Home Value$248K
Single-Family Detached Share14%
Median Resident Age32 years
Median Year Built(ACS B25035)1986
Built Before 1980(older stock)65%
Built 1980–199930%
Built 2000 or Later(newer stock)5%
Source: 2024 ACS 5-Year

Comparable ZIPs in Dallas

76226Argyle98/High43,58794%$181K
75087Rockwall96/High44,32681%$129K
76052Haslet96/High34,24984%$144K
75078Prosper96/High53,01190%$197K
76034Colleyville95/High26,10397%$218K
Real Estate market data for all metros: Real Estate service area data →
See ZIP 75237 scores across all verticals: ZIP 75237 industry comparison →

Frequently Asked Questions

Why does ZIP 75237 score 62/100 for Real Estate?▾

The score of 62/100 is driven by: -7 owner-occupied 11% (x0.8); +6 7,892 households; +5 median home value $248K (x1.3). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?▾

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 75237 to my Real Estate service area?▾

Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 75237. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?▾

Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Real Estate businesses in Dallas

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.