75157 — Rosser, TX
Real Estate Market Targeting Score
ZIP 75157 is a strongly owner-occupied area (90% owner occupancy) with a median household income of $100K and a median home value of $263K — earning a medium Real Estate targeting score of 66/100. The high single-family detached share (62%) is a strong demand driver.
Census Demographics — ZIP 75157
| Demographic Signal | Value |
|---|---|
| City | Rosser |
| State | TX |
| Total Population | 227 |
| Total Households | 71 |
| Median Household Income | $100K |
| Owner-Occupied Households | 64 |
| Owner Occupancy Rate | 90% |
| Median Home Value | $263K |
| Single-Family Detached Share | 62% |
| Median Resident Age | 41 years |
| Median Year Built(ACS B25035) | 1982 |
| Built Before 1980(older stock) | 80% |
| Built 1980–1999 | 18% |
| Built 2000 or Later(newer stock) | 2% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Dallas
Frequently Asked Questions
Why does ZIP 75157 score 66/100 for Real Estate?▾
The score of 66/100 is driven by: +6 owner-occupied 90% (x0.8); -3 71 households; +8 median income $100K (x1.2). Each signal is weighted for the Real Estate vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 75157 to my Real Estate service area?▾
Sign up for AreaOps, create a brand for your Real Estate operation, then use the Quick Add or targeting workbench to include ZIP 75157. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Real Estate businesses in Dallas
AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.