Real Estate Service Areas in Portland, OR
Identifies the highest-opportunity ZIP codes for real estate professionals based on home value, owner-occupied housing stock, and market depth. Below are the aggregate demographics and top-scoring ZIP codes for Real Estate demand in the Portland metro.
Metro Demographics
| Demographic Signal | Value |
|---|---|
| Total Population | 2,172,191 |
| Median Household Income | $80K |
| Owner Occupancy Rate | 53% |
| Source: 2022 ACS 5-Year | |
Top ZIP Codes for Real Estate in Portland
Full ranking →| 97703 | Bend | 100/High | 33,279 | 76% | $112K |
| 97219 | Portland | 100/High | 44,074 | 72% | $114K |
| 97034 | Lake Oswego | 100/High | 20,930 | 76% | $141K |
| 97267 | Portland | 100/High | 31,130 | 73% | $80K |
| 97702 | Bend | 100/High | 52,420 | 71% | $84K |
| 97302 | Salem | 96/High | 41,382 | 62% | $80K |
| 97701 | Bend | 96/High | 41,577 | 54% | $72K |
| 97213 | Portland | 96/High | 31,810 | 65% | $90K |
| 97212 | Portland | 96/High | 27,902 | 67% | $126K |
| 97211 | Portland | 96/High | 34,376 | 65% | $103K |
Ranked by Real Estate targeting score (highest first) · 2022 ACS 5-Year
Frequently Asked Questions
What makes Portland a good market for Real Estate?▾
Portland has an average targeting score of 86/100 for Real Estate. Across the 109 ZIP codes analyzed, the metro shows 53% owner occupancy and a median household income of $80K.
How is the aggregate metro score computed?▾
The metro score is the population-weighted average of all individual ZIP scores in the metro area. ZIPs without Census coverage are excluded from the average.
How do I expand my service area to the top-scoring ZIPs?▾
Use AreaOps to import the top-scoring ZIP codes into your Real Estate brand's territory. You can filter by score threshold, bulk-add ZIPs, and assign them to markets — all from the targeting workbench.
How often is this data updated?▾
Scores are refreshed monthly from 2022 ACS 5-Year data. When a new ACS vintage is released, scores are recomputed automatically.
Manage Your Service Areas — for Real Estate businesses in Portland, OR
AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.