77661 — Stowell, TX
HVAC Market Targeting Score
ZIP 77661 — earning a medium HVAC targeting score of 55/100.
Census Demographics — ZIP 77661
| Demographic Signal | Value |
|---|---|
| City | Stowell |
| State | TX |
| Total Population | 102 |
| Total Households | 66 |
| Owner-Occupied Households | 0 |
| Single-Family Detached Share | 43% |
| Median Resident Age | -666666666 years |
| Median Year Built(ACS B25035) | 1960 |
| Built Before 1980(older stock) | 83% |
| Built 1980–1999 | 0% |
| Built 2000 or Later(newer stock) | 17% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Houston
Frequently Asked Questions
Why does ZIP 77661 score 55/100 for HVAC?▾
The score of 55/100 is driven by: -2 66 households; +1 single-family 43% (x1.2); +6 median home age 66yr (x1.3). Each signal is weighted for the HVAC vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 77661 to my HVAC service area?▾
Sign up for AreaOps, create a brand for your HVAC operation, then use the Quick Add or targeting workbench to include ZIP 77661. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for HVAC businesses in Houston
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