30291 — Union City, GA
HVAC Market Targeting Score
ZIP 30291 is predominantly rental (39% owner occupancy) with a median household income of $48K and a median home value of $222K — earning a medium HVAC targeting score of 65/100.
Census Demographics — ZIP 30291
| Demographic Signal | Value |
|---|---|
| City | Union City |
| State | GA |
| Total Population | 25,130 |
| Total Households | 10,174 |
| Median Household Income | $48K |
| Owner-Occupied Households | 3,940 |
| Owner Occupancy Rate | 39% |
| Median Home Value | $222K |
| Single-Family Detached Share | 45% |
| Median Resident Age | 33 years |
| Median Year Built(ACS B25035) | 2001 |
| Built Before 1980(older stock) | 40% |
| Built 1980–1999 | 50% |
| Built 2000 or Later(newer stock) | 9% |
| Source: 2024 ACS 5-Year | |
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Frequently Asked Questions
Why does ZIP 30291 score 65/100 for HVAC?▾
The score of 65/100 is driven by: -1 owner-occupied 39% (x1.2); +4 10,174 households; +1 median income $48K (x1.1). Each signal is weighted for the HVAC vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 30291 to my HVAC service area?▾
Sign up for AreaOps, create a brand for your HVAC operation, then use the Quick Add or targeting workbench to include ZIP 30291. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for HVAC businesses in Atlanta
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