30012 — Conyers, GA
HVAC Market Targeting Score
ZIP 30012 has moderate owner occupancy (62%) with a median household income of $66K and a median home value of $268K — earning a high HVAC targeting score of 84/100. The high single-family detached share (63%) is a strong demand driver.
Census Demographics — ZIP 30012
| Demographic Signal | Value |
|---|---|
| City | Conyers |
| State | GA |
| Total Population | 34,506 |
| Total Households | 11,692 |
| Median Household Income | $66K |
| Owner-Occupied Households | 7,233 |
| Owner Occupancy Rate | 62% |
| Median Home Value | $268K |
| Single-Family Detached Share | 63% |
| Median Resident Age | 37 years |
| Median Year Built(ACS B25035) | 1985 |
| Built Before 1980(older stock) | 59% |
| Built 1980–1999 | 38% |
| Built 2000 or Later(newer stock) | 3% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Atlanta
Frequently Asked Questions
Why does ZIP 30012 score 84/100 for HVAC?▾
The score of 84/100 is driven by: +7 owner-occupied 62% (x1.2); +4 11,692 households; +5 median income $66K (x1.1). Each signal is weighted for the HVAC vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 30012 to my HVAC service area?▾
Sign up for AreaOps, create a brand for your HVAC operation, then use the Quick Add or targeting workbench to include ZIP 30012. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for HVAC businesses in Atlanta
AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.