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ZIP Code

95653 — Madison, CA

Roofing Market Targeting Score

Roofing Score
69/ 100 · Medium
Score drivers
+7 owner-occupied 94% (x1.2)-2 235 households+3 median home value $344K+7 single-family 100% (x1.3)+8 median home age 59yr (x1.4)

ZIP 95653 is a strongly owner-occupied area (94% owner occupancy) and a median home value of $344K — earning a medium Roofing targeting score of 69/100. The high single-family detached share (100%) is a strong demand driver.

Census Demographics — ZIP 95653

Demographic SignalValue
CityMadison
StateCA
Total Population805
Total Households235
Owner-Occupied Households220
Owner Occupancy Rate94%
Median Home Value$344K
Single-Family Detached Share100%
Median Resident Age37 years
Median Year Built(ACS B25035)1967
Built Before 1980(older stock)75%
Built 1980–199925%
Built 2000 or Later(newer stock)0%
Source: 2024 ACS 5-Year

Comparable ZIPs in Sacramento

95628Fair Oaks86/High44,85572%$116K
95843Antelope86/High47,69569%$98K
95603Auburn85/High28,43270%$85K
95602Auburn85/High19,70180%$97K
95819Sacramento85/High19,73771%$136K
Roofing market data for all metros: Roofing service area data →
See ZIP 95653 scores across all verticals: ZIP 95653 industry comparison →

Frequently Asked Questions

Why does ZIP 95653 score 69/100 for Roofing?▾

The score of 69/100 is driven by: +7 owner-occupied 94% (x1.2); -2 235 households; +3 median home value $344K. Each signal is weighted for the Roofing vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?▾

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 95653 to my Roofing service area?▾

Sign up for AreaOps, create a brand for your Roofing operation, then use the Quick Add or targeting workbench to include ZIP 95653. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?▾

Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Roofing businesses in Sacramento

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.