92661 — Newport Beach, CA
Roofing Market Targeting Score
ZIP 92661 is predominantly rental (39% owner occupancy) with a median household income of $209K and a median home value of $2.0M — earning a medium Roofing targeting score of 66/100. The high single-family detached share (63%) is a strong demand driver.
Census Demographics — ZIP 92661
| Demographic Signal | Value |
|---|---|
| City | Newport Beach |
| State | CA |
| Total Population | 3,079 |
| Total Households | 1,706 |
| Median Household Income | $209K |
| Owner-Occupied Households | 664 |
| Owner Occupancy Rate | 39% |
| Median Home Value | $2.0M |
| Single-Family Detached Share | 63% |
| Median Resident Age | 46 years |
| Median Year Built(ACS B25035) | 1967 |
| Built Before 1980(older stock) | 82% |
| Built 1980–1999 | 12% |
| Built 2000 or Later(newer stock) | 6% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Los Angeles
Frequently Asked Questions
Why does ZIP 92661 score 66/100 for Roofing?▾
The score of 66/100 is driven by: -1 owner-occupied 39% (x1.2); +5 median income $209K; +4 median home value $2000K. Each signal is weighted for the Roofing vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 92661 to my Roofing service area?▾
Sign up for AreaOps, create a brand for your Roofing operation, then use the Quick Add or targeting workbench to include ZIP 92661. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Roofing businesses in Los Angeles
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