55373 — Rockford, MN
Roofing Market Targeting Score
ZIP 55373 is a strongly owner-occupied area (83% owner occupancy) with a median household income of $106K and a median home value of $364K — earning a high Roofing targeting score of 85/100. The high single-family detached share (66%) is a strong demand driver.
Census Demographics — ZIP 55373
| Demographic Signal | Value |
|---|---|
| City | Rockford |
| State | MN |
| Total Population | 5,822 |
| Total Households | 2,210 |
| Median Household Income | $106K |
| Owner-Occupied Households | 1,845 |
| Owner Occupancy Rate | 83% |
| Median Home Value | $364K |
| Single-Family Detached Share | 66% |
| Median Resident Age | 39 years |
| Median Year Built(ACS B25035) | 1996 |
| Built Before 1980(older stock) | 33% |
| Built 1980–1999 | 60% |
| Built 2000 or Later(newer stock) | 7% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Minneapolis
Frequently Asked Questions
Why does ZIP 55373 score 85/100 for Roofing?▾
The score of 85/100 is driven by: +7 owner-occupied 83% (x1.2); +1 2,210 households; +5 median income $106K. Each signal is weighted for the Roofing vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 55373 to my Roofing service area?▾
Sign up for AreaOps, create a brand for your Roofing operation, then use the Quick Add or targeting workbench to include ZIP 55373. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Roofing businesses in Minneapolis
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