46385 — Valparaiso, IN
Roofing Market Targeting Score
ZIP 46385 is a strongly owner-occupied area (87% owner occupancy) with a median household income of $99K and a median home value of $332K — earning a high Roofing targeting score of 85/100. The high single-family detached share (86%) is a strong demand driver.
Census Demographics — ZIP 46385
| Demographic Signal | Value |
|---|---|
| City | Valparaiso |
| State | IN |
| Total Population | 40,856 |
| Total Households | 15,269 |
| Median Household Income | $99K |
| Owner-Occupied Households | 13,223 |
| Owner Occupancy Rate | 87% |
| Median Home Value | $332K |
| Single-Family Detached Share | 86% |
| Median Resident Age | 43 years |
| Median Year Built(ACS B25035) | 1987 |
| Built Before 1980(older stock) | 54% |
| Built 1980–1999 | 37% |
| Built 2000 or Later(newer stock) | 9% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Chicago
Frequently Asked Questions
Why does ZIP 46385 score 85/100 for Roofing?▾
The score of 85/100 is driven by: +8 owner-occupied 87% (x1.2); +5 15,269 households; +5 median income $99K. Each signal is weighted for the Roofing vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 46385 to my Roofing service area?▾
Sign up for AreaOps, create a brand for your Roofing operation, then use the Quick Add or targeting workbench to include ZIP 46385. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Roofing businesses in Chicago
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