91302 — Calabasas, CA
Professional Services Market Targeting Score
ZIP 91302 is a strongly owner-occupied area (71% owner occupancy) with a median household income of $186K and a median home value of $1.7M — earning a high Professional Services targeting score of 92/100. The high single-family detached share (66%) is a strong demand driver.
Census Demographics — ZIP 91302
| Demographic Signal | Value |
|---|---|
| City | Calabasas |
| State | CA |
| Total Population | 25,569 |
| Total Households | 9,494 |
| Median Household Income | $186K |
| Owner-Occupied Households | 6,703 |
| Owner Occupancy Rate | 71% |
| Median Home Value | $1.7M |
| Single-Family Detached Share | 66% |
| Median Resident Age | 45 years |
| Median Year Built(ACS B25035) | 1983 |
| Built Before 1980(older stock) | 72% |
| Built 1980–1999 | 24% |
| Built 2000 or Later(newer stock) | 4% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Los Angeles
Frequently Asked Questions
Why does ZIP 91302 score 92/100 for Professional Services?▾
The score of 92/100 is driven by: +4 owner-occupied 71% (x0.3); +5 9,494 households (x0.5); +11 median income $186K (x1.2). Each signal is weighted for the Professional Services vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 91302 to my Professional Services service area?▾
Sign up for AreaOps, create a brand for your Professional Services operation, then use the Quick Add or targeting workbench to include ZIP 91302. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Professional Services businesses in Los Angeles
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