28223 — Charlotte, NC
Plumbing Market Targeting Score
ZIP 28223 — earning a lower Plumbing targeting score of 40/100 due to demographics less aligned with Plumbing demand patterns.
Census Demographics — ZIP 28223
| Demographic Signal | Value |
|---|---|
| City | Charlotte |
| State | NC |
| Total Population | 4,953 |
| Total Households | 0 |
| Owner-Occupied Households | 0 |
| Single-Family Detached Share | 0% |
| Median Resident Age | 19 years |
| Built Before 1980(older stock) | 100% |
| Built 1980–1999 | 0% |
| Built 2000 or Later(newer stock) | 0% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Charlotte
Frequently Asked Questions
Why does ZIP 28223 score 40/100 for Plumbing?▾
The score of 40/100 is driven by: -3 0 households; -4 single-family 0% (x1.2); -3 vacant 100% (x0.8). Each signal is weighted for the Plumbing vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 28223 to my Plumbing service area?▾
Sign up for AreaOps, create a brand for your Plumbing operation, then use the Quick Add or targeting workbench to include ZIP 28223. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Plumbing businesses in Charlotte
AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.