85204 — Mesa, AZ
Pest Control Market Targeting Score
ZIP 85204 has moderate owner occupancy (58%) with a median household income of $72K and a median home value of $351K — earning a high Pest Control targeting score of 84/100.
Census Demographics — ZIP 85204
| Demographic Signal | Value |
|---|---|
| City | Mesa |
| State | AZ |
| Total Population | 65,155 |
| Total Households | 23,298 |
| Median Household Income | $72K |
| Owner-Occupied Households | 13,567 |
| Owner Occupancy Rate | 58% |
| Median Home Value | $351K |
| Single-Family Detached Share | 56% |
| Median Resident Age | 34 years |
| Median Year Built(ACS B25035) | 1980 |
| Built Before 1980(older stock) | 81% |
| Built 1980–1999 | 16% |
| Built 2000 or Later(newer stock) | 3% |
| Source: 2024 ACS 5-Year | |
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Frequently Asked Questions
Why does ZIP 85204 score 84/100 for Pest Control?▾
The score of 84/100 is driven by: +8 owner-occupied 58% (x1.2); +6 23,298 households; +6 median income $72K. Each signal is weighted for the Pest Control vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 85204 to my Pest Control service area?▾
Sign up for AreaOps, create a brand for your Pest Control operation, then use the Quick Add or targeting workbench to include ZIP 85204. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Pest Control businesses in Phoenix
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