77597 — Wallisville, TX
Pest Control Market Targeting Score
ZIP 77597 is a strongly owner-occupied area (70% owner occupancy) — earning a medium Pest Control targeting score of 62/100.
Census Demographics — ZIP 77597
| Demographic Signal | Value |
|---|---|
| City | Wallisville |
| State | TX |
| Total Population | 623 |
| Total Households | 274 |
| Owner-Occupied Households | 193 |
| Owner Occupancy Rate | 70% |
| Single-Family Detached Share | 52% |
| Median Resident Age | 42 years |
| Median Year Built(ACS B25035) | 2000 |
| Built Before 1980(older stock) | 18% |
| Built 1980–1999 | 64% |
| Built 2000 or Later(newer stock) | 18% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Houston
Frequently Asked Questions
Why does ZIP 77597 score 62/100 for Pest Control?▾
The score of 62/100 is driven by: +10 owner-occupied 70% (x1.2); -3 274 households; +5 single-family 52% (x1.2). Each signal is weighted for the Pest Control vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 77597 to my Pest Control service area?▾
Sign up for AreaOps, create a brand for your Pest Control operation, then use the Quick Add or targeting workbench to include ZIP 77597. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Pest Control businesses in Houston
AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.