77485 — Wallis, TX
Pest Control Market Targeting Score
ZIP 77485 is a strongly owner-occupied area (78% owner occupancy) with a median household income of $52K and a median home value of $225K — earning a medium Pest Control targeting score of 72/100. The high single-family detached share (65%) is a strong demand driver.
Census Demographics — ZIP 77485
| Demographic Signal | Value |
|---|---|
| City | Wallis |
| State | TX |
| Total Population | 4,378 |
| Total Households | 1,714 |
| Median Household Income | $52K |
| Owner-Occupied Households | 1,334 |
| Owner Occupancy Rate | 78% |
| Median Home Value | $225K |
| Single-Family Detached Share | 65% |
| Median Resident Age | 36 years |
| Median Year Built(ACS B25035) | 1980 |
| Built Before 1980(older stock) | 69% |
| Built 1980–1999 | 20% |
| Built 2000 or Later(newer stock) | 11% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Houston
Frequently Asked Questions
Why does ZIP 77485 score 72/100 for Pest Control?▾
The score of 72/100 is driven by: +11 owner-occupied 78% (x1.2); +3 median income $52K; +3 median home value $225K. Each signal is weighted for the Pest Control vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 77485 to my Pest Control service area?▾
Sign up for AreaOps, create a brand for your Pest Control operation, then use the Quick Add or targeting workbench to include ZIP 77485. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Pest Control businesses in Houston
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