30180 — Villa Rica, GA
Pest Control Market Targeting Score
ZIP 30180 is a strongly owner-occupied area (78% owner occupancy) with a median household income of $89K and a median home value of $284K — earning a high Pest Control targeting score of 87/100. The high single-family detached share (84%) is a strong demand driver.
Census Demographics — ZIP 30180
| Demographic Signal | Value |
|---|---|
| City | Villa Rica |
| State | GA |
| Total Population | 43,013 |
| Total Households | 14,538 |
| Median Household Income | $89K |
| Owner-Occupied Households | 11,282 |
| Owner Occupancy Rate | 78% |
| Median Home Value | $284K |
| Single-Family Detached Share | 84% |
| Median Resident Age | 36 years |
| Median Year Built(ACS B25035) | 1999 |
| Built Before 1980(older stock) | 32% |
| Built 1980–1999 | 58% |
| Built 2000 or Later(newer stock) | 10% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Atlanta
Frequently Asked Questions
Why does ZIP 30180 score 87/100 for Pest Control?▾
The score of 87/100 is driven by: +11 owner-occupied 78% (x1.2); +6 14,538 households; +6 median income $89K. Each signal is weighted for the Pest Control vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 30180 to my Pest Control service area?▾
Sign up for AreaOps, create a brand for your Pest Control operation, then use the Quick Add or targeting workbench to include ZIP 30180. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Pest Control businesses in Atlanta
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