30037 — Decatur, GA
Pest Control Market Targeting Score
ZIP 30037 has moderate owner occupancy (67%) with a median household income of $91K — earning a medium Pest Control targeting score of 74/100.
Census Demographics — ZIP 30037
| Demographic Signal | Value |
|---|---|
| City | Decatur |
| State | GA |
| Total Population | 23,700 |
| Total Households | 8,383 |
| Median Household Income | $91K |
| Owner-Occupied Households | 5,575 |
| Owner Occupancy Rate | 67% |
| Source: 2024 | |
Comparable ZIPs in Atlanta
Frequently Asked Questions
Why does ZIP 30037 score 74/100 for Pest Control?▾
The score of 74/100 is driven by: +10 owner-occupied 67% (x1.2); +6 8,383 households; +6 median income $91K. Each signal is weighted for the Pest Control vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 30037 to my Pest Control service area?▾
Sign up for AreaOps, create a brand for your Pest Control operation, then use the Quick Add or targeting workbench to include ZIP 30037. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Pest Control businesses in Atlanta
AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.