89104 — Las Vegas, NV
Moving & Relocation Market Targeting Score
ZIP 89104 is predominantly rental (42% owner occupancy) with a median household income of $52K and a median home value of $326K — earning a medium Moving & Relocation targeting score of 74/100.
Census Demographics — ZIP 89104
| Demographic Signal | Value |
|---|---|
| City | Las Vegas |
| State | NV |
| Total Population | 39,937 |
| Total Households | 15,128 |
| Median Household Income | $52K |
| Owner-Occupied Households | 6,377 |
| Owner Occupancy Rate | 42% |
| Median Home Value | $326K |
| Single-Family Detached Share | 44% |
| Median Resident Age | 39 years |
| Median Year Built(ACS B25035) | 1975 |
| Built Before 1980(older stock) | 79% |
| Built 1980–1999 | 18% |
| Built 2000 or Later(newer stock) | 3% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Las Vegas
Frequently Asked Questions
Why does ZIP 89104 score 74/100 for Moving & Relocation?▾
The score of 74/100 is driven by: +1 owner-occupied 42% (x0.9); +9 15,128 households (x1.3); +4 median income $52K (x1.2). Each signal is weighted for the Moving & Relocation vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 89104 to my Moving & Relocation service area?▾
Sign up for AreaOps, create a brand for your Moving & Relocation operation, then use the Quick Add or targeting workbench to include ZIP 89104. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Moving & Relocation businesses in Las Vegas
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