32818 — Orlando, FL
Moving & Relocation Market Targeting Score
ZIP 32818 is predominantly rental (48% owner occupancy) with a median household income of $59K — earning a medium Moving & Relocation targeting score of 58/100.
Census Demographics — ZIP 32818
| Demographic Signal | Value |
|---|---|
| City | Orlando |
| State | FL |
| Total Population | 13,900 |
| Total Households | 5,574 |
| Median Household Income | $59K |
| Owner-Occupied Households | 2,687 |
| Owner Occupancy Rate | 48% |
| Source: 2024 | |
Comparable ZIPs in Orlando
Frequently Asked Questions
Why does ZIP 32818 score 58/100 for Moving & Relocation?▾
The score of 58/100 is driven by: +7 owner-occ households >= 2000 (x1.3); +3 population >= 5K (x1.4); -2 businesses/1K households >= 50 (x-0.3). Each signal is weighted for the Moving & Relocation vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 32818 to my Moving & Relocation service area?▾
Sign up for AreaOps, create a brand for your Moving & Relocation operation, then use the Quick Add or targeting workbench to include ZIP 32818. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Moving & Relocation businesses in Orlando
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