32257 — Jacksonville, FL
Moving & Relocation Market Targeting Score
ZIP 32257 has moderate owner occupancy (59%) with a median household income of $66K — earning a high Moving & Relocation targeting score of 79/100.
Census Demographics — ZIP 32257
| Demographic Signal | Value |
|---|---|
| City | Jacksonville |
| State | FL |
| Total Population | 18,100 |
| Total Households | 6,861 |
| Median Household Income | $66K |
| Owner-Occupied Households | 4,055 |
| Owner Occupancy Rate | 59% |
| Source: 2024 | |
Comparable ZIPs in Jacksonville
Frequently Asked Questions
Why does ZIP 32257 score 79/100 for Moving & Relocation?▾
The score of 79/100 is driven by: +9 owner_pct >= 50% (x0.9); +7 owner-occ households >= 2000 (x1.3); +12 income $60K-$150K (x1.2). Each signal is weighted for the Moving & Relocation vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 32257 to my Moving & Relocation service area?▾
Sign up for AreaOps, create a brand for your Moving & Relocation operation, then use the Quick Add or targeting workbench to include ZIP 32257. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Moving & Relocation businesses in Jacksonville
AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.