60018 — Des Plaines, IL
Landscaping Market Targeting Score
ZIP 60018 is a strongly owner-occupied area (74% owner occupancy) with a median household income of $91K and a median home value of $318K — earning a high Landscaping targeting score of 81/100.
Census Demographics — ZIP 60018
| Demographic Signal | Value |
|---|---|
| City | Des Plaines |
| State | IL |
| Total Population | 27,952 |
| Total Households | 9,589 |
| Median Household Income | $91K |
| Owner-Occupied Households | 7,102 |
| Owner Occupancy Rate | 74% |
| Median Home Value | $318K |
| Single-Family Detached Share | 55% |
| Median Resident Age | 41 years |
| Median Year Built(ACS B25035) | 1965 |
| Built Before 1980(older stock) | 86% |
| Built 1980–1999 | 11% |
| Built 2000 or Later(newer stock) | 2% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Chicago
Frequently Asked Questions
Why does ZIP 60018 score 81/100 for Landscaping?▾
The score of 81/100 is driven by: +10 owner-occupied 74% (x1.2); +5 9,589 households; +6 median income $91K (x1.1). Each signal is weighted for the Landscaping vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 60018 to my Landscaping service area?▾
Sign up for AreaOps, create a brand for your Landscaping operation, then use the Quick Add or targeting workbench to include ZIP 60018. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Landscaping businesses in Chicago
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