78758 — Austin, TX
Electrical Market Targeting Score
ZIP 78758 is predominantly rental (26% owner occupancy) with a median household income of $74K and a median home value of $440K — earning a medium Electrical targeting score of 61/100.
Census Demographics — ZIP 78758
| Demographic Signal | Value |
|---|---|
| City | Austin |
| State | TX |
| Total Population | 49,617 |
| Total Households | 25,676 |
| Median Household Income | $74K |
| Owner-Occupied Households | 6,729 |
| Owner Occupancy Rate | 26% |
| Median Home Value | $440K |
| Single-Family Detached Share | 25% |
| Median Resident Age | 33 years |
| Median Year Built(ACS B25035) | 1986 |
| Built Before 1980(older stock) | 61% |
| Built 1980–1999 | 21% |
| Built 2000 or Later(newer stock) | 18% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Austin
Frequently Asked Questions
Why does ZIP 78758 score 61/100 for Electrical?▾
The score of 61/100 is driven by: -7 owner-occupied 26% (x1.2); +5 25,676 households; +5 median income $74K. Each signal is weighted for the Electrical vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 78758 to my Electrical service area?▾
Sign up for AreaOps, create a brand for your Electrical operation, then use the Quick Add or targeting workbench to include ZIP 78758. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Electrical businesses in Austin
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