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ZIP Code

78749 — Austin, TX

Electrical Market Targeting Score

Electrical Score
86/ 100 · High
Score drivers
+7 owner-occupied 59% (x1.2)+5 15,989 households+5 median income $111K+4 median home value $585K+7 single-family 65% (x1.2)

ZIP 78749 has moderate owner occupancy (59%) with a median household income of $111K and a median home value of $585K — earning a high Electrical targeting score of 86/100. The high single-family detached share (65%) is a strong demand driver.

Census Demographics — ZIP 78749

Demographic SignalValue
CityAustin
StateTX
Total Population34,562
Total Households15,989
Median Household Income$111K
Owner-Occupied Households9,371
Owner Occupancy Rate59%
Median Home Value$585K
Single-Family Detached Share65%
Median Resident Age41 years
Median Year Built(ACS B25035)1993
Built Before 1980(older stock)38%
Built 1980–199957%
Built 2000 or Later(newer stock)5%
Source: 2024 ACS 5-Year

Comparable ZIPs in Austin

78644Lockhart90/High22,34875%$75K
78645Leander90/High15,25691%$113K
78676Wimberley89/High15,82279%$87K
78602Bastrop89/High38,19071%$90K
78621Elgin89/High30,41181%$99K
Electrical market data for all metros: Electrical service area data →
See ZIP 78749 scores across all verticals: ZIP 78749 industry comparison →

Frequently Asked Questions

Why does ZIP 78749 score 86/100 for Electrical?▾

The score of 86/100 is driven by: +7 owner-occupied 59% (x1.2); +5 15,989 households; +5 median income $111K. Each signal is weighted for the Electrical vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?▾

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 78749 to my Electrical service area?▾

Sign up for AreaOps, create a brand for your Electrical operation, then use the Quick Add or targeting workbench to include ZIP 78749. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?▾

Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Electrical businesses in Austin

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.