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ZIP Code

78256 — San Antonio, TX

Electrical Market Targeting Score

Electrical Score
78/ 100 · High
Score drivers
+12 owner_pct >= 50% (x1.2)+5 owner-occ households >= 2000+10 income $60K-$150K+3 population >= 20K (x0.5)-2 businesses/1K households >= 20 (x-0.6)

ZIP 78256 has moderate owner occupancy (59%) with a median household income of $68K — earning a high Electrical targeting score of 78/100.

Census Demographics — ZIP 78256

Demographic SignalValue
CitySan Antonio
StateTX
Total Population21,300
Total Households7,775
Median Household Income$68K
Owner-Occupied Households4,587
Owner Occupancy Rate59%
Source: 2024

Comparable ZIPs in San Antonio

78155Seguin100/High52,29571%$68K
78148Universal City94/High22,23651%$71K
78266San Antonio92/High6,91393%$132K
78108Cibolo91/High46,46384%$112K
78109Converse89/High52,50775%$81K
Electrical market data for all metros: Electrical service area data →
See ZIP 78256 scores across all verticals: ZIP 78256 industry comparison →

Frequently Asked Questions

Why does ZIP 78256 score 78/100 for Electrical?

The score of 78/100 is driven by: +12 owner_pct >= 50% (x1.2); +5 owner-occ households >= 2000; +10 income $60K-$150K. Each signal is weighted for the Electrical vertical using AreaOps's per-vertical preset.

What does the targeting score mean for my business?

A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.

How do I add ZIP 78256 to my Electrical service area?

Sign up for AreaOps, create a brand for your Electrical operation, then use the Quick Add or targeting workbench to include ZIP 78256. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.

How often is the data updated?

Scores are refreshed monthly from 2024 data. The vintage note on this page shows which release powers the current score.

Manage Your Service Areas — for Electrical businesses in San Antonio

AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.