60152 — Marengo, IL
Electrical Market Targeting Score
ZIP 60152 is a strongly owner-occupied area (75% owner occupancy) with a median household income of $98K and a median home value of $300K — earning a high Electrical targeting score of 87/100. The high single-family detached share (74%) is a strong demand driver.
Census Demographics — ZIP 60152
| Demographic Signal | Value |
|---|---|
| City | Marengo |
| State | IL |
| Total Population | 12,417 |
| Total Households | 4,575 |
| Median Household Income | $98K |
| Owner-Occupied Households | 3,434 |
| Owner Occupancy Rate | 75% |
| Median Home Value | $300K |
| Single-Family Detached Share | 74% |
| Median Resident Age | 37 years |
| Median Year Built(ACS B25035) | 1978 |
| Built Before 1980(older stock) | 68% |
| Built 1980–1999 | 32% |
| Built 2000 or Later(newer stock) | 0% |
| Source: 2024 ACS 5-Year | |
Comparable ZIPs in Chicago
Frequently Asked Questions
Why does ZIP 60152 score 87/100 for Electrical?▾
The score of 87/100 is driven by: +9 owner-occupied 75% (x1.2); +4 4,575 households; +5 median income $98K. Each signal is weighted for the Electrical vertical using AreaOps's per-vertical preset.
What does the targeting score mean for my business?▾
A score of 75–100 indicates strong demographic alignment with typical demand patterns for this vertical. 50–74 is moderate, and below 50 indicates the area demographics are less favorable. Use it as a starting signal — not the sole qualifier.
How do I add ZIP 60152 to my Electrical service area?▾
Sign up for AreaOps, create a brand for your Electrical operation, then use the Quick Add or targeting workbench to include ZIP 60152. You can also import a bulk list of high-scoring ZIPs as a CSV or XLSX file.
How often is the data updated?▾
Scores are refreshed monthly from 2024 ACS 5-Year data. The vintage note on this page shows which release powers the current score.
Manage Your Service Areas — for Electrical businesses in Chicago
AreaOps gives your ops team a visual territory map, bulk ZIP import, and the full scoring model — all filterable by the demographics that drive demand for your specific vertical.