Running roofing ad campaigns targeting a ZIP with strong traffic volume. Monthly spend: ~$2,400. Leads: near zero.
Pulled the ZIP in AreaOps. Census data loaded immediately: 89% renter-occupied, 3% homeownership rate. University neighborhood.
Cut the ZIP from the campaign that afternoon. Monthly ad spend recovered: $1,600+. Budget redirected to high-homeownership ZIPs the next day.
Typical use case based on common patterns. Individual results will vary.
One tool to replace the spreadsheets, the manual ZIP lists, the screenshot maps, and the "which brand covers that ZIP?" questions.
Visualize every brand's territory on one interactive map. Toggle layers, spot coverage gaps between brands, and stop answering 'which brand covers that area?' from memory.
Census homeownership and income data scores every ZIP in your footprint. University neighborhoods, renter-heavy corridors, and low-conversion ZIPs become obvious — cut them before your next campaign spend.
Upload a CSV or XLSX, paste ZIP codes directly, or build a list from scratch using demographic filters. Apply it to any brand in one click — no manual data entry, no reformatting.
Role-based access with a full audit trail. Reviewers approve or reject pending ZIPs; admins control exactly which brands each user can see and edit.
Tag every ZIP with up to three overlapping labels. The map updates live so ops and marketing always share the same view of the territory — no more misaligned campaigns.
Generate a secure, time-limited link in one click. GMs, franchise partners, and field leads can explore the full interactive map — no AreaOps login required.
Real interface. Real Census data. Built specifically for home-services ops teams who manage multiple brands across hundreds of ZIPs.
Brand layers, ZIP polygons, and coverage gaps at a glance — every brand on one live map.
If any of these sound familiar, AreaOps was built for your team.
Homeownership rate, median household income, and housing age — the Census signals ops teams use to qualify a territory. AreaOps loads them for every ZIP in your footprint so you can stop guessing which markets are worth expanding into.
Generate a secure link to your service area map in one click. Send it to GMs, franchise partners, or field leads — they see exactly what you share, without needing an AreaOps account.
Expires Jun 28, 2026 · No account needed to view
Research: We scored every US ZIP code 0–100 for home-services demand → See which metros and ZIP codes rank highest for roofing, HVAC, and landscaping using 2022 Census ACS data.